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Sublayers of the Data Link Layer Essay

Advertising essay :: Business Marketing

Advertising Advertising is a process and mechanism usually used by some people or some companies trying to sell us products, services and others using different ways of publishing to attract their own customer advertising is an important source of income In some developed countries such as United States, where the advertisers job is based on media (Newspapers, Television, magazines, radio) used to push people to drive thru their own The advertisers use media to get people to use their products, Points at issue are: _How ads are developed _How the world of advertising touch our life and our community. Long time ago, the advertising mechanism appeared in newspapers. The advertisers tried to find their customers. Advertising mechanism appeared for the first time in newspapers, letters and fax? Were the advertisers trying to catch people by telling them a lot about their products or services, what they are ways to use them and what benefits we get? This process staying in progress, most of advertisers become more powerful day after other using different ways such as TV, magazines, Internet? Advertising has been moved from one person doing it to big companies of advertising around the world and affecting a numerous number of them. Today businesses are usually based on advertising, especially in e-commerce, where these companies use technology provided by the Internet to sharing and letting customers know about their products. This is the way used by huge cartels attracting and having their own customers. The 20-century represents a very interesting issue where a part of sciences and stilling ahead a studies in the most important university around the world being a major implicating a different specializations such as, business management, advertising, business management..Became involved in economic world. Today, advertising is provided by e-commerce the most powerful way to attract customers. These developments push the ads companies to spend billions of dollars of in advertising campaigns, internet, TV, magazines , newspapers, ?trying to sell us their different kinds of products and services. Advertising moves today anywhere, anytime, in homes, in our life, in every things we use It Touches our minds, our eyes, anything we think about it. All of these affect our lives, everyone becoming like a robot directed by advertisers and publishers.

Impact of western culture on india Essay

since Indian people are becoming more modernized. They totally get involved in style and want to look trendy. They get annoyed hearing Indian music which have Ragas, Talas which give us pleasure. But on the other hand the GEN-Y’ers only like pop, rock and hip-hop. India offers a number of classical dance each of which can be traced to different parts of the country and because of the western outlook most of them tend to follow it. Some festivals are associated with renowned historical or cultural places like the Khajrao festival, Taj Mahoutsav, etc. we must give equal importance to the Indian culture as we are Indians and shouldn’t let any culture to come in our way. Jai Hind! Yes I think the Indian culture is influenced by the western culture. Today’s generation thinks that knowing their own culture is something to be ashamed of. Children want to be modern to keep their respect high. They don’t know the value of India’s heritage and culture. Indians are depleting their own culture. 14. Compile the books of prayers, songs, and stories, and with translations, and make them available to everyone. 5. Make the proper and benevolent images to worship where and when it is helpful. 6. Construct centers for prayer, worship, and practice. Such centers are the basis of preserving the culture and offering education in them. 7. Congregate together regularly, and be supportive toward one another. 8. Celebrate and enjoy your festivals, and know and discuss the meaning of them so they are not lost, and be willing to share the beauty and joy of them with all others. 9. In a friendly way, encourage others you know to participate as the basis of a united community. 10. Recognize the need to be pro-active in working to keep your culture. Join or form the organizations that help you preserve and protect your culture. 11. Establish the means or campaign that will assist people to realize the value of their own spiritual heritage. 12. Form political action committees to (A) make sure politicians are aware of your issues, (B) to make sure that they are representing you properly, and (C) to unite voters to bring in a better political representative for the indigenous culture or vote out those who are ineffective. 13. A group should be established in every town and village, if possible, to encourage people in this way. 14. Come together in groups regularly to participate in and discuss your culture, and develop the ways of defending it, especially when it is under attack or threatened by conversion groups who are under a foreign influence. 15. Also recognize the need for true harmony and unity, and know that a true religion or spiritual path does not create disharmony by dividing people into the â€Å"sinners† and the â€Å"saved† simply because of following different religions or spiritual traditions. 16. There must also be the maturity to balance the old traditions with any new modifications. 17. Unite with other organizations, groups, or village tribes who have similar interests and concerns for cultural preservation, and share information and support with other groups. 18. Start your own schools. Write or compile teacher’s guide books on ways to teach children and The word CULTURE has been derived from a French word CULTURA which means to cultivate, to till, to grow. Therefore culture is a process of growth through the means of education, discipline, training etc.. Western and Indian cultures are diametrically opposed. The reason for this is that western culture is based on the principles of MATERIALISM, whereas Indian culture is based on the tenets and principles of SPIRITUALISM. Materialism stands for worldly possessions, wealth, canons of economics, material gains etc., whereas spiritualism stands for moral values, ethics, scruples, virtues and the power to distinguish between right and wrong, between good and evil, between correct and incorrect etc. It is essential to have material possessions in this world. It is a source of sustenance. It is a must to have economic advancement and liberalisation alongwith globalisation. Scientific advancement is another sphere where India as a country needs to deve CHEERS†, and the party starts. With booze, fags and skimpily dressed girls who move their bodies to be the cynosure and to attract males. Everyone is wearing branded clothes, imported watches, designer accessories and what not. These things have become the necessities of the Indian youth and even the older generations. A father-son duo sitting together and enjoying their drinks, women going to pubs and discos and getting involved in obscene acts and girls taking their boyfriends to their homes to have a jolly time with parents and otherwise too. What can one infer after reading the above lines? I guess, the first answer would be that India is changing over the course of time. India, as the name flickers, one thinks of religion, traditions, art and culture and it’s apt to think so because India is the country which is famous for its diversity in these aspects. The land where the great Raja Ram Mohan, Tagore, Gandhi transformed the thinking of people and removed the social stigmas like sati pratha (the practice of widows being forced to sit on the pior of their husbands), untouchability and many more. India was known as â€Å"Sone Ki Chidiya† (The Golden Bird) but the shine has faded away gradually with the change in I, YOU and WE. Indian society has evolved into a mixed breed of Western and Indian culture. People are becoming too much casual in both their personal and professional lives, how a â€Å"Good Morning Madam† has now become â€Å"Hi Diksha†, how a â€Å"Namaste Daadu† has become â€Å"Hey Grandpa†, courtesy the western culture. The western culture has proved to be a setback for Indian culture, its rituals, its traditions and mannerism. The Indian morning which used to begin with bhajans and kirtans now begins with the rock of Metallica and the punk of Greenday. The age of losing virginity has gone down to teens — following the western culture, these days it has become a casual and usual trend to lose virginity as teenagers. The way in which Hollywood movies have created an†¦ [continues] Preserve articles Essay on the impact of western culture on India Civilizations do meet and even merge but never has such an impact been witnessed as the impact of the west on India. A Birdseye view of the Indian scenario would depict a miniature or a distorted West in India. The impact has been so great and so deep that, wherever we go, and, as far as the eye can see, we notice only western modes and we are for a moment set to wonder if we are in India or in some western country. Impact of cultures is felt elsewhere also and this is bound to be, when two people or two societies or two countries meet but, neither leaves its own system wholesale as in India. This is a unique feature in India only, where the culture of the west has penetrated so deep and far and wide that, the original Indian culture has got lost somewhere. To find western impact on India we do not have to go far to seek. Each and every home, each and every sphere of life has been completely influenced by the west that it is difficult to recognize what is Indian in India. Our food, and food habits, our dresses, our dances, our songs, our music, our life style are all of the western pattern. One often wonders whether where we live is India, or a colony of the west? The influence is also changing our education system. In schools, the language most prominent is English and not Hindi. The medium of instruction is also English, so far so good. However, the sad part of this system is that, the schools that lay more stress on Hindi, or use the Hindi Medium of instruction, are known to be second rate schools. Thus, we have not only adopted the British ways but we also appreciate them only. The height of it all is seen when see that, a person who can communicate in English is known to be smarter than a person who cannot. This volume of change is not understandable. It implies that, not only have we taken to western styles, we also admire only them who follow the western styles, in comparison to those who follow the Indian styles. This much influence is not only unwarranted but also shameful. It has often been seen that countries do adopt methods of other countries but in doing so, they maintain their own identity. The loss of the identity is only found in India. To a great extent the influence of the British can be well understood as, we have remained slaves to them for two centuries. This much may be excused, but to revolt if anything Indian or anything indigenous is being introduced cannot be forgiven at all. This only points to the ugly fact that, we have got independence from the British only physically and politically but, mentally and culturally the onslaught on India has been complete. We, even to-day, remain culturally and mentally bonded to the west. Whenever anything Indian is talked about there is an attitude of derision for it, even in the highest echelons of society This indicates a full and complete degeneration of Indian culture and its total merger with the culture of the west. In my view, it is good to learn whatever is good anywhere, but, to learn a thing just because it is of the west only depicts a crumbled and shattered state of the Indian mind. We must learn to sort out and learn what is good elsewhere and maintain what is good in us. If we do this we can have the best of all – and that is what on intelligent person or community should be doing – alas India has not done it and got lost in the labyrinth of western notions at the cost of all that was ours. Culture† and â€Å"Tradition† are more significant in a country like India which has always been cherishing its rich culture and heritage and it’s quite well known for it worldwide. But these things are just on paper and are slowly losing their sheen. Why? India is known by her people. We, the younger generation are the representatives of India in a true sense of the word. Even in history, we come across various incidents where the youth took the lead to bring about a change and get India independence from the British rule. We, the Indian youth have always been the power and pride of India. We are the sole cherishers of India’s pride and its heritage which actually lies in its culture, its diversity, its uniqueness. In such a scenario, where the point of a rich cultured country like India is facing the problem of losing its culture, are we, the youth; the Indian youth not ACTUALLY RESPONSIBLE FOR THIS? Are we not putting our own self image, our self respect, our mother India’s pride at stake by doing so? Just think about it my dear friends. There is no problem as such when we follow the western culture to some extent. The problem is we are forgetting our culture to a greater extent. Why should we do so? 21st century youth doesn’t mean forgetting the motherland and following or in short adopting western lifestyle in totality . Every culture has its own pros and cons. We individuals should be strong enough to take the good and throw off the bad. But what are we doing now? It’s a shame to see that â€Å"India’s pride†; â€Å"We Indian Youth† doesn’t have even a bit of importance for India’s pride and heritage, its culture; and we are easily influenced by western culture. Right from our clothing, till the music, the films, our attitude, our lifestyle, in short every aspect of our life has totally changed. â€Å"Change doesn’t happen on its own; it’s we who bring about the change.† But by this change, our mother India has lost its sheen and beauty; its place; its uniqueness in the†¦ [continues] Is Western Culture dominating India Culture Now we are in 21st century ,if we compare the culture which means the way we live,the way we love,the way we give respect to yelders and teachers,the food we eat,the way we dress,etc., of the 20th century I can say that the western culture is not dominating but going to dominate unique Indian culture. Today youth occupy most of the population of our country. Youth contribute to the uniqueness of any nation.Our nation has its uniqueness in its culture through the world.Most of the countries respect our culture. But for a doveloping country like India some of the western principles are necessary to make it dovelprd country.This reason is making our youth attracted to the bad part of western culture such as late night pubs,shorts,western music,etc which is giving them a great intellectual freedom. All these results in this present discussion of Domination of culture. Some of the citizens of the nation are supporting the western culture by saying that without the western culture no country will become developed.I agree with them up to some extent because a country should have to adapt foreign principles up to which the people of nation doesn’t get spoiled bi it. There is a saying of Mahathma Gandhi that â€Å"Open the doors and windows of the house to get fresh air from them to makes us good but not to flew away by heavy wind†. So I can say finally that we should adapt the positive side of the foreign culture which makes us developed and oppose its negative side†¦ [continues] The culture of India has been shaped not only by its long history, unique geography and diverse demography, but also by its ancient heritages. Regarded by some historians as the â€Å"oldest living civilization of Earth†, the Indian tradition dates back to 8,000 BC and has a continuous recorded history for over 2,500 years. But due to the increasing development†¦ Due to globalization†¦ the rich culture of India is disappearing. The most impact is of western culture on India culture. Western culture is based more on materialistic factors where as our culture has a spiritual base. The culture of India is been disappearing by many ways†¦ the youths in India do not respect their elders, the families in India live separate†¦ And thus have lost contacts with their other relatives†¦ the big point which is making the culture of India to disappear in bollywood†¦ the dressing style of the actresses, the slang word used in movies are been influenced the youth to bad step of life. The young ones try to act the same as these actors do which is very bad to the culture of India†¦ the lack of morals, the lacking faith in God, having late night parties, the influence of drugs and alcohols, least interest in Indian languages like Sanskrit, Hindi, Celebrating mothers day, fathers day, valentine day, fools day etc rather than celebrating our Indian festivals and thus wasting their precious time of life, Thinking to be independent at an early age so I strongly say that accept good from that and try to know our Indian culture more than u definitely change mind.. Thnkyou! 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Sole Proprietorship Partnership Corporation Finance Essay - Free Essay Example

Sample details Pages: 4 Words: 1289 Downloads: 2 Date added: 2017/06/26 Category Finance Essay Type Analytical essay Did you like this example? Provides vision for identification and selection of proper corporate strategies and business projects that add value to their concerns. Forecasting the fund requirements of Concerns and devise strategies for acquiring those funds. The various forms of organisation are- Sole Proprietorship Partnership Corporation Following are the advantages/ disadvantages of forms of organisation- Forms of Organisation Advantages Disadvantages Sole Propreitorship Easy formation Few liberal government regulations No corporate income taxes and other tax liabilities are also low. Amount of investment is low. No transfer of ownership Liability of Proprietor is unlimited. Life of Proprietorship concern is limited to the life of proprietor. Partnership Easy formation Involves low cost Good amount of Capital Unlimited liability Limited life of the organization, Difficulty of transferring ownership Difficulty of raising large amounts of capital. Â Corporation Corporate have unlimited life Easy to transfer ownership interest Limited liability of members. Corporate earnings may be subject to double taxation Formation is complex and involves large documentations. Corporations go public, by evaluating their assets and potential and presenting the potential to the public for sale. The Corporation sets a day for the initial public offering. An agency problem oc curs when the managers of the firm act for their personal interests and not in the interests of the shareholders and company. Corporate governance is the set of policies, customs, laws rules that control and provide guidelines about companys behaviour towards its directors, shareholders stakeholders. Managers primary goal is stockholder wealth maximization, which translates the price of the firms common stock. Firms have social responsibility to provide a safe working environment, to avoid air or water pollution and produce safe products. The most significant cost-increasing actions will have to be put on a mandatory basis rather than a voluntary basis to ensure that the burden falls uniformly on all businesses. Stock prices maximisation is good for society. It requires efficient, low-cost operations that produce high-quality goods and services at the lowest possible cost. Stock price maximization requires the development of products and services according to consumers need, so the profit motive of concern leads to new technology, to new products, and to new jobs in society. Yes, firms should behave ethically. According to the recent study, it indicate that the executives of most major firms in the United States believe that firms do try to maintain high ethical standards in all of their business dealings. Further, most executives believe that there is a positive correlation between ethics and long-run profitability. Its true, conflicts often arise between profits and ethics but Companies must deal with these conflicts on a regular basis, and a failure to handle the situation properly can lead to huge product liability suits and even to bankruptcy. There is no place for unethical behaviour in the corporate world. Following are the 3 aspects affecting the value of investment- Amount of expected cash flows; Timing of the cash flow stream; and Risk of the cash flows. Free cash flows are the cash flows available for distribution to all investors (stockholders and creditors) after setting off all expenses (including taxes) and after retaining investments to support growth. A calculation of a firms cost of capital in which each category of capital is proportionately weighted. All capital sources including common stock, preferred stock, bonds and any other long-term debt are included in a WACC calculation. Other thing being equal, the WACC of a firm increases as the beta and rate of return on equity increases, as an increase in WACC notes a decrease in valuation and a higher risk. A firms value is the sum of all future expected free cash flows, converted into todays dollars. Households are net savers of capital. Non-financial corporations, Governments are net borrowers. Non-financial corporations (i.e., financial intermediaries) are slightly net borrowers, but they are almost breakeven. Capital is transferred through: direct transfer (e.g., corporation issues commercial paper to insurance company); an investment banking house (e.g., IPO, seasoned equity offering, or debt placement); a financial intermediary (e.g., individual deposits money in bank, bank makes commercial loan to a company) The interest is the price paid by the borrower for borrowed capital. Return on equity capital comes in the form of dividends and capital gains. The four fundamental factors that affect cost of money are as follows- Production opportunities- It refers to the returns gained from investment in productive assets: the more productive a firm believes its assets will be, the more it will be willing to invest the capital necessary to acquire those assets. Time preference for consumption- It refers to consumers needs for current consumption versus savings for future consumption. Inflation It refers to the tendency of prices to rise. The higher the expected rate of inflation, the larger the required rate of return. Risk -It refers in a money and capital market context. It is the chance that a loan will not be repaid as promised. The higher the perceived default risk, the higher the required rate of return. The cost of money will be influenced by the economic conditions as policy, fiscal deficits, business activity, and foreign trade deficits. The cost of money in case of international investment is also affected by country risk. It refers to the risk that arises from investing or doing business in a particular country This risk depends on the countries economic, political, and social environment. The cost of money for an international investment is also affected by exchange rate risk. When investment is made in overseas the security usually will be denominated in a currency other than the dollar, which means that the value of the investment will depend on exchange rates changes. Changes in relative inflation or interest rates will lead to changes in exchange rates Also, an increase in country risk will also cause the countrys currency t o fall. Financial security is a type of financial instrument that is negotiable and having recognised financial worth. Financial Security will have the potential growth to generate some additional return above its face value. Financial Instruments are basically classified under two forms- Debt Security- It includes bonds, debenture and banknotes Equity Security- It includes common stocks, preferred stock and other stocks. Some Financial institutions are as follows- Mutual Funds LIC Credit unions Pension Funds Different types of markets are as follows- Physical/ non physical markets Money/ Capital market Primary /Secondary market Secondary markets are organised by Location like physical location, computer and telephone network locations. According to these locations, buyers and sellers orders are matched. Physical location exchanges include the NYSE, AMEX and Tokyo stock exchange. Computer/telephone networks includes Nasdaq, government bon d markets, and foreign exchange markets. The NYSE and AMEX are the two largest auction markets (NYSE is a modified auction, with a specialist). In these auction market participants have a seat (or trading rights) on the exchange,they meet face-to-face, and place orders for themselves or for their clients; e.g., CBOT Some orders are called market orders, which are executed at the current market price, some are limit orders, which specify that the trade should be done only at a certain price within a certain time period . In dealer markets, dealers keep an inventory of the stock and place bid and ask for the advertisements, which are prices at which they are willing to buy and sell in market. A computerized quotation system keeps track of bid and ask prices, but does not automatically match buyers and sellers. Some examples of dealer markets are the Nasdaq national market, the Nasdaq small cap market, the London SEAQ ECNS are computerized systems that match orders from buyers an d sellers and automatically execute the trades. Some examples are Instinet (US, stocks, owned by Nasdaq); Archipelago (US, stocks, owned by NYSE). Don’t waste time! Our writers will create an original "Sole Proprietorship Partnership Corporation Finance Essay" essay for you Create order